TweetDeck or HootSuite?

Although TweetDeck and HootSuite are still known as means to handle Twitter, these applications actually do much more. You can manage your FaceBook, your LinkedIn, more than one Twitter account etc all at one time. They are both super applications, and I find it hard to choose between them.

Interface:

I didn’t particularly like TweetDeck’s dark appearance, but it can now be changed. Mine is currently lemon in colour.

I didn’t really like HootSuite’s browser appearance, as in the beginning it confused me. I got used to it quickly though.

Scheduled Updates:

Both applications allow you to schedule updates. This is really a fabulous feature.

On TweetDeck, you must create a TweetDeck account. However, you seem to be able to do more with HootSuite. I’m getting my information from various sources here as I haven’t been on HootSuite for long. However with HootSuite you can schedule bulk updates as well as work with more social media profiles (Twitter, Facebook, Facebook Pages, LinkedIn, MySpace, PingFm, WordPress, Foursquare, and Mixi).

Speed:

HootSuite is much faster although there is a notable pause when you switch windows.
TweetDeck uses Adobe Air to function which is known to use a large amount of computer resource.

Power:
HootSuite goes to sleep when you’re not using it. (The owl on the screen closes his eyes and says he got bored waiting for you!) He wakes instantly and updates when you click on “Wake me”.

TweetDeck runs in the background all the time using power, and because it uses Adobe Air as well, this causes a slowing down of your computer.

URL Shorteners:

TweetDeck allows you to select which shortener you want to choose, and from then on it automatically uses this method for any URL you paste in.
HootSuite uses its own shortener. I tried (and won) to convince it that I wanted to use my form of shortened URL. But some sources say the shortener isn’t as convenient as TweetDeck. I can’t argue the point.

Photos:
According to research – I haven’t done this myself – both applications allow the uploading of photos, but TweetDeck gives several different services, whereas HootSuite appears to be less versatile.

Additional Social Networks:
Both TweetDeck and HootSuite allow you to update from multiple Twitter accounts, plus Facebook and LinkedIn accounts.
HootSuite also lets you to update your Facebook fan pages, any Ping.fm accounts, WordPress, FourSquare, Mixi, and MySpace.

Again, this is from outside resources as I only have two Twitter accounts, FaceBook profile and Author Page, and LinkedIn listed on both applications.

Multiple Accounts & Multiple Users:
With TweetDeck you can add multiple accounts but you cannot have multiple users as it’s a desktop application.
HootSuite allows you to add multiple users and control which accounts they can update.

So now it’s over to you. I have found HootSuite to be my best option. Either way, these are good applications, and will make the world of difference to your management of Twitter, FaceBook and LinkedIn. I have only recently integrated FaceBook and LinkedIn, and it’s made keeping track of these different accounts a breeze. I can check both my Twitter accounts, my two FaceBook pages and my LinkedIn account, plus doing a few Retweets (RTs) or replies, within about 10 minutes.

The one thing I personally don’t enjoy about TweetDeck is having to scroll to get from one account to the other. (Horizonal presentation as mentioned in a previous post.)
On the other hand, HootSuite takes more time changing from one set of windows to another.

I will continue to run both for another few days, one on my laptop and one on my desktop, but I’m fairly sure I’m going to settle for HootSuite.

Decisions, decisions . . . but whichever way you go, they are both excellent systems.